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Following money from ad to ad
You can use ads.txt files to see who is sharing advertisers
It’s called the Well Known Resource Network, which is an incredibly broad name for a specific tool. It investigates the ads.txt file of a website, revealing some information on who hosts advertisements there.
For example, I can see that one company places ads on both a New Orleans newspaper and mardigras.com. Given that New Orleans is a Mardi Gras town, that’s not exactly a bombshell reveal, but you can see how this kind of thing could be enlightening.
In his presentation, Craig looks at a misinfo-laden news site, and you can use his slides to navigate your way through an ads.txt. The information is not complete - you can’t see names, for instance, but you can sometimes see connections. Follow the ads, reporters!
Did you miss the last TFR? Make a dynamic, eye-catching map of story sources, documents or locations with StoryMap